Bonne Maman · February 2026

Breakfast, slowly.

Jam on the table and nowhere to be.

Client: Bonne Maman, Concept
Produced: February 2026
Story: Breakfast
Setting: Weathered oak, gingham, orange groves
Pictures: 10

A concept for Bonne Maman: a Provençal breakfast that takes the whole morning, from the orange grove to the last madeleine.

Jam is a breakfast that nobody rushes. The concept builds that morning slowly: oranges spilling from barrels, a jar on the window ledge, a table laid with tea, crêpes and the gingham lids everyone recognises.

Weathered oak and linen throughout, lavender in the distance, light coming in low through an open window. The jars sit where they would on a real table, not lined up for a catalogue.

The set ends where breakfast ends: one jar, two madeleines and the sun on the sill.

Bonne Maman orange marmalade jar nestled among fresh oranges in tipped wooden barrels — 0110

04 · Bonne Maman Weathered oak, gingham, orange groves

Bonne Maman jam jars with gingham lids beside a floral teapot, berries and a crêpe — 0210

Breakfast, slowly. Jam on the table and nowhere to be.

Nowhere to be by nine.

Bonne Maman marmalade jar and a crêpe on a windowsill overlooking orange groves — 0310

Mini Bonne Maman jars around bread, orange juice and coffee on a rustic breakfast table — 0410

Bonne Maman jam with croissants, madeleines and toast on a terrace facing lavender fields — 0510

05 Bonne Maman · Breakfast

Bonne Maman mini jars and gift box with croissants, an egg cup and a terracotta jug — 0610

Layered orange cake on a stand beside a Bonne Maman marmalade jar and yellow gingham — 0710

Bonne Maman berry jam jar beside pancakes with jam and a red gingham napkin — 0810

Bonne Maman mini jars and gift box with jam toast on a white painted wooden table — 0910

09 Bonne Maman · Breakfast

Bonne Maman orange marmalade with madeleines on a wooden sill in golden window light — 1010

10 Bonne Maman · Breakfast

Breakfast, slowly.

Let's producesome appeal.

Let's produce
some appeal.