Cremme · December 2025
Pink table, blue sofa.
One open-plan room, seen from seven angles.
- Client
- Cremme, Concept
- Produced
- Story
- Open-plan living
- Setting
- Concrete and wood, tropical garden, high ceilings
- Pictures
- 7
A concept for Cremme: a pastel blue sofa and a pink pedestal dining table set in open-plan living rooms, tested from seven angles in December 2025.
This is the smallest Cremme story and the most disciplined. Two pieces, a pale blue sofa and a long pink table on a tapered base, are kept in every frame and only the room around them changes. Even the chairs, pale wood with curved backs, stay the same.
The architecture shifts between concrete, oak panelling and slatted screens, each with a garden behind the glass. The palette never does: blue, pink, wood, green. An oval mirror and a few cushions are the only props that travel. Jute rugs and a few framed prints come and go.
Seen together, the frames work like a fitting. They show how two colours behave in different light and different rooms before a full campaign commits to one. For a buyer, it is the same promise: the pieces hold up in whatever room they end up in.
42 · Cremme Concrete and wood, tropical garden, high ceilings
Pink table, blue sofa. One open-plan room, seen from seven angles.
Two pieces, seven rooms.
05 Cremme · Open-plan living
06 Cremme · Open-plan living
07 Cremme · Open-plan living