Le Gastronomia · September 2026
Wrapped by hand.
Chocolate, and the ribbon that comes before it.
- Client
- Le Gastronomia
- Produced
- Story
- Gift boxes
- Setting
- Sand paper, duck-egg blue, ribbon
- Pictures
- 10
Le Gastronomia's gift boxes, opened and closed by hand: duck-egg blue card, brown ribbon, bonbons on warm sand paper.
A box of chocolates is bought for the moment someone else opens it. So the campaign is about hands: tying the ribbon, lifting the lid, holding a tin out across the frame as if it were already being given.
The palette never moves. Duck-egg blue for the boxes, sand for the ground, brown for the ribbon and the chocolate itself. Holding to three colours is what lets ten pictures read as one gift.
The bonbons only appear once the box is open. Until then the packaging is the product, and it is treated like one.
02 · Le Gastronomia Sand paper, duck-egg blue, ribbon
A gift is in the hands.